Book Review – Eat That Frog!

The Power of Tackling Hard Items First Thing in the Day: A Principle from “Eat That Frog!”


They say that the early bird catches the worm, and when it comes to productivity, this timeless adage holds true. As we navigate our busy lives, juggling numerous responsibilities, and facing daunting to-do lists, tackling hard items first thing in the day can be a game-changer. This proactive approach to our daily tasks has the potential to revolutionize our productivity, increase efficiency, and set the stage for success in both our personal and professional lives – a concept emphasized in “Eat That Frog!” by Brian Tracy. In this article, we explore the benefits of prioritizing difficult tasks and how this simple habit aligns with Tracy’s principles, transforming the way we work and achieve our goals.

  1. Harnessing Peak Mental Energy

In “Eat That Frog!”, Brian Tracy advocates for taking action on your most important and challenging task – your “frog” – first thing in the morning. Tracy recognizes that mornings are a prime time for mental clarity and focus. As we wake up, our minds are refreshed, unburdened by the day’s distractions and decision fatigue. By following Tracy’s advice and tackling our hard items during this period, we can leverage our peak mental energy to make progress on difficult tasks efficiently and effectively.

  1. Creating a Positive Momentum

Successfully eating the frog by tackling hard items first thing in the day creates a sense of achievement and positive momentum, both of which are integral to Tracy’s productivity philosophy. When we face challenges head-on and triumph over them early on, we feel empowered and motivated to take on the next task with the same enthusiasm. This positive momentum aligns with Tracy’s belief in the power of positive reinforcement, setting the tone for a productive day and driving us towards further accomplishments.

  1. Reducing Procrastination

Procrastination is a common productivity obstacle, and Brian Tracy addresses this issue extensively in “Eat That Frog!” He acknowledges that procrastination often stems from the fear of failure or the enormity of a task. However, by adopting Tracy’s approach and tackling hard tasks first, we eliminate the temptation to push them aside in favor of easier, less significant activities. This proactive stance significantly reduces procrastination tendencies, leading to increased efficiency and a greater sense of control over our time.

  1. Enhancing Decision-Making

Tracy’s book also emphasizes the importance of effective decision-making, a concept that is intertwined with the principle of tackling hard items early in the day. In the early hours of the day, our brains are well-rested and primed for decision-making. As the day progresses, the accumulation of decisions and information can lead to decision fatigue, making it harder to make quality choices. By heeding Tracy’s advice and prioritizing difficult tasks, we avoid the risk of decision fatigue clouding our judgment, ensuring that crucial choices are made with clarity and precision.


In a world filled with constant demands and distractions, prioritizing difficult tasks first thing in the day is a powerful strategy that finds resonance with Brian Tracy’s “Eat That Frog!” philosophy. By harnessing our peak mental energy, creating positive momentum, and reducing procrastination, we unlock our full productivity potential. Embracing this simple habit allows us to make the most of our time, enhance our decision-making abilities, and pave the way for success in both our personal and professional pursuits – all principles that Brian Tracy outlines in “Eat That Frog!” So, rise and shine, and dare to take on your hardest tasks with confidence and determination – inspired by the principles of “Eat That Frog!” – your future self will thank you for it. We thoroughly recommend this book.